// CET Annual Conference

5th April 2017 - CET Dubai, United Arab Emirates

26th April 2017 - CET Riyadh, Kingdom of Saudi Arabia


Retails & Brands

Hospitality & Toursim

Government Departments

Banking / Finance


Customer Engagement Technology Designed for



Following are the eligible attendees for the complimentary conference pass :

CEO's, CIO's, CMO's, Directors, Senior Managers, Senior Executives, Manager and other related designations from :

What are you doing to stay relevant in the market being revolutionized by technology ?



It is no secret that a good customer experience and repeat business are directly linked. Increasingly this experience happens through digital touch points ranging from digital signs to self-service kiosks to mobile phones and tablets.


Following the success of the 8th forum, Pinnacle Middle East is proud to announce the 9th Customer Engagement Technology Forum taking place on 5th April 2017 in Dubai, UAE and 10th Customer Engagement Technology Forum taking place on 26th April 2017 in Riyadh, Kingdom of Saudi Arabia


This year the most successful real life case studies will be presented by the visionaries that were responsible for them. CET Middle East will also be looking into the future, at the most cutting edge innovations and upcoming trends that will shape the future of the business customer relationship through the use of technology.


Read Industry Overview

Harnessing digital speed and volume for fast growth private companies using digital means for customer outreach are growing nearly twice as fast as their non-digital peers. 










Discover the secrets and strategy behind an integrated technology approach to customer engagement.

Gather actionable and comprehensive ways to engage your customers.

Stay on top of evolving industry trends for digital marketing and how it will impact your business.

Networking. Take advantage of this rare opportunity to meet face to face with a cadre of industry leaders.

Share ideas and get your toughest questions answered by the experts. Brings your team and leave with new insights.

Get Knowledge from world-renowned keynote speakers and leading business experts.

Opportunity to meet people with similar interest and experience who may help you expand your network and circle of influence with whom you can share your understanding and learn from success stories.

Gain an international perspectives on various aspects that will facilities your business endeavours to foster industrial progress in the region.

Build potential partnerships and relationships that will help you personally or professionally.

70% Firms using digital tools for customer outreach  whereas 30% firms relying solely on non-digital means for customer outreach

9th Customer Engagement Technology Conference

Also featuring Future Government Technologies

Discover the World of

Customer Engagement Technology


Program Details

Session I - EGovernment Middle East

E-Government session aims to build awareness and acceleration the integration of day - to - day activities of the public sector and the services it offers to the public and citizen. It will include :

Mobile Public Services

Cloud Computing

Web Services

Semantic Web Technologies

E-Government Ontology and Metadata

Interoperability and Strandarts

GIS Geographic Information System Technologies

Data and Network Security

Knowledge Management and Decision Process Support

Emerging Technologies

Session II - Customer Engagement Technology

CET Middle East tackles them all with experts relaying brand strategies and actionable tactics that include :

Big Data

Omni-Channel Marketing

Location Based Marketing

Customer Experience

POS System


Digital Signage

Interactive Kiosks

Mobile Solutions


Social Media / Digital Media


Various associations have reported that digital marketing increases sales by an average of 10-33 percent.

Pinnacle Middle East is responsible for a range of leading knowledge based conferences seminars and exhibitions. With strategic government and corporate partners, Pinnacle provides the platform for knowledge exchange and partnerships that help shape the future of business.

Internet spending in the Middle East is booming with GCC countries expecting a 40 per cent growth in eCommerce by 2020






In association with




Sponsorship Information


Media Partners

Presenting Partners

Customer Engagement Technology - Middle East will highlight the advantages and benefits of incorporating various customer engaging technologies. The event has a business to business model relevant to all major business industries and also Government Sectors.

T. +971 4 440 9100
F. +971 4 447 2409
Corporate Publishing International
Grosvenor Business Tower,
Office 804, PO Box 13700,
Dubai, United Arab Emirates

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